Author Archives: mattfangman
4 Clients: The Logo Design Process
A lot goes into the design of a logo. At least half of my time is applied to the project prior to touching the computer. It starts with working with the client to develop the design brief, answering the strategic … Read more >>
So you want to be a graphic designer.
Last fall, I had the opportunity to go back to my alma mater and give a lecture to some of the young design students at the University of Nebraska-Lincoln. The focus of the lecture was “How to Chart Your Career as … Read more >>
Lounge Bowl
A great tradition at AIGA Austin, is the annual bowling series. This years’ is titled Lounge Bowl. Always a good time. Its happening Thursday, May 26th at Highland Lanes. Get your Mad Men outfit ready. Event Info >>
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Before and After: Green Bee Fundraising
Just finished this redesign for Green Bee Fundraising. Green Bee has a quite complicated fundraising program involving gaming, coupons and prizes. I upgraded their image, but maintained many of the existing design elements from the current design. Existing Designs: New … Read more >>
Blog to Blog Blogging
Since there are definitely interesting things to talk about outside the design and business world, I’ve gone ahead and started a personal blog that will focus on a wider variety of media than what is relevant here. It will be … Read more >>
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Brand New Awards
I kinda wish I thought of this, but since Under Consideration already did, I’ll just give them the props they deserve and get my entries ready for submission. Why should you be interested in yet another design competition? Here are … Read more >>
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Tagged brand new, competition, design, identity, logo, under consideration
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Before and After: University Operations
When we redesigned the identities for all the departments within the University of Texas at Austin’s University Operations, we had to deal with multiple challenges: Some departments had existing logos with brand equity. Some had no identity. Some had elements from … Read more >>
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Tagged design, identity, identity system, linkedin, logo, university of texas at austin, university operations
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We are Live!
Only slightly behind schedule, our new website is up and running. Look for occasional musings on design, business and strategy here in the blog section. In the interim, feel free to roam around the site and check out the new … Read more >>
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